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This Week: Building Better Digital Experiences + Buckle-up for Super Bowl Sunday

Better Web Experiences February brings a new editorial focus — building better web experiences with marketing automation. To get started, let’s take a minute to look at the 5 pillars of web experience....

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This Week: Customer Experience Trends + Don’t Be a Social Business Stat

Are You a Social Business Statistic? Gartner says 80% of social business efforts will fail through 2015. Don’t want to be on the wrong side of that stat? Then take time to understand how social, mobile...

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This Week: Marketing is Broken & Collaboration isn’t Working

The Problem with Digital Marketing The problem with digital marketing today is that marketers focus too much on channels when they should be thinking customer, customer customer. When used right,...

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This Week: Marketing is Broken & Collaboration isn’t Working

The Problem with Digital Marketing The problem with digital marketing today is that marketers focus too much on channels when they should be thinking customer, customer customer. When used right,...

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This Week: Marketing is Broken & Collaboration isn’t Working

The Problem with Digital Marketing The problem with digital marketing today is that marketers focus too much on channels when they should be thinking customer, customer customer. When used right,...

View Article


This Week: Marketing is Broken & Collaboration isn’t Working

The Problem with Digital Marketing The problem with digital marketing today is that marketers focus too much on channels when they should be thinking customer, customer customer. When used right,...

View Article

This Week: Marketing is Broken & Collaboration isn’t Working

The Problem with Digital Marketing The problem with digital marketing today is that marketers focus too much on channels when they should be thinking customer, customer customer. When used right,...

View Article

This Week: Marketing is Broken & Collaboration isn’t Working

The Problem with Digital Marketing The problem with digital marketing today is that marketers focus too much on channels when they should be thinking customer, customer customer. When used right,...

View Article


This Week: Marketing is Broken & Collaboration isn’t Working

The Problem with Digital Marketing The problem with digital marketing today is that marketers focus too much on channels when they should be thinking customer, customer customer. When used right,...

View Article


This Week: Marketing is Broken & Collaboration isn’t Working

The Problem with Digital Marketing The problem with digital marketing today is that marketers focus too much on channels when they should be thinking customer, customer customer. When used right,...

View Article

This Week: Marketing is Broken & Collaboration isn’t Working

The Problem with Digital Marketing The problem with digital marketing today is that marketers focus too much on channels when they should be thinking customer, customer customer. When used right,...

View Article

This Week: Marketing is Broken & Collaboration isn’t Working

The Problem with Digital Marketing The problem with digital marketing today is that marketers focus too much on channels when they should be thinking customer, customer customer. When used right,...

View Article

This Week: 5 Tips for Creating Better Mobile Experiences

Integrating WEM a2a_linkname="This Week: 5 Tips for Creating Better Mobile Experiences";a2a_linkurl="http://www.frenzyblogging.com/2013/02/23/this-week-5-tips-for-creating-better-mobile-experiences/";

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This Week: Dispelling the CMO Myth + Your Intranet Governance Plan

The Chief Marketing Officer Myth Despite what many say, the CMO is not becoming the dominant enterprise software buyer — the CIO will keep this crown. Marketing automation platforms help marketers...

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This Week: Building Engagement with Gamification + Getting Real About Social

Gamification in the Enterprise Designed and implemented properly, a2a_linkname="This Week: Building Engagement with Gamification + Getting Real About...

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This Week: 6 Key Customer Experience Metrics

Customer Experience Metrics If you aren’t measuring your customer experience strategy, how do you know it’s working? Check out 6 key customer experience metrics. a2a_linkname="This Week: 6 Key Customer...

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This Week: Yammer vs SharePoint + How Social is Changing E-Commerce

Social e-Commerce An e-commerce website without social features is like a chocolate sundae without the chocolate sauce — plain boring. Check out 3 ways that social media is shifting e-commerce. Your...

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This Week: 6 Key Elements of Customer Communities + Tips for Better Social...

Community Building Customer Communities are a key part of most marketing strategies. But should you build your own community? That’s a question you need to ask yourself. Check out our infographic...

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This Week: Got a Social Business Strategy? + 5 Signs Your Community is Healthy

Plan Your Social Business We talk about it, businesses strive for it, but we’ve a a2a_linkname="This Week: Got a Social Business Strategy? + 5 Signs Your Community is...

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This Week: Why Customer Communities Work & What’s Driving Employee Engagement

What Makes Customer Communities TickWhat makes people join? Why do they stick around? Check out these customer communities insights. And watch the replay of our recent Google #CXMHangout on Customer...

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